A small team obsessed with the moments that decide revenue.
Blue Carets brings together proposal writers, bid managers and client retention specialists across the US and the UK. We work with B2B companies worldwide.
The small mark that makes the edit
A caret (^) is the editor’s mark for “insert something here”. It’s where the missing argument goes, the sharper sentence, the detail that changes a reader’s mind.
That’s our work in one symbol: finding what’s missing from your proposal, your pitch or your client relationship, and putting it in. Small changes in the right place decide whether a contract is won and whether it renews.
What we believe
Clarity over cleverness
Evaluators and clients are busy. We write so the right answer is easy to find and easy to say yes to.
Your voice, sharpened
We interview your people and study your past work, so everything we write sounds like your company at its best.
Honest advice
If a bid isn’t worth chasing or a client isn’t worth winning back, we’ll say so, even when it means less work for us.
Built to be reused
Answer libraries, templates and playbooks stay with your team long after the project ends.
US and UK teams, global service
Our team is split across the United States and the United Kingdom, which means long working days that overlap with clients in the Americas, Europe, the Middle East and beyond. We work remotely and meet on video, and we’re used to deadlines in every time zone.
Got a bid due, or a client at risk?
Tell us what’s in front of you. We’ll come back within one to two business days with honest advice and a clear next step.
